Methodology IT · Design concepts · September 2026

Five ways for Altair Provisions to look like what it charges for.

The copy on the current site already says it — “setting new standards of luxury for the world’s most discerning travellers”, thirty years of “of course we can do that”, celebrations at 45,000 feet. The design says something else: a shrimp bowl punched through condensed capitals, every heading set at 18px, and a Khmer serif inherited from the theme by accident.

The two motion directions come first. Every concept carries a working sample chat agent — open it and ask it something. The one thing none of these can fake is photography; see the note at the end.

A · Motion, cinematic B · Motion, the sequence C · Midnight Service D · White Linen E · The Manifest

Altair ProvisionsONLINE 24/7

Good evening. I can answer menus, cut-off times, FBO delivery and dietary requests — or put a person on if you would rather.

Sample agent · scripted replies · illustrative

Altair Provisions Menu Global Partners Contact

Thirty years · Los Angeles · Las Vegas · San Francisco

Our menu is your imagination.

Private aviation catering that has never once begun with what we cannot do. Kitchens open 24/7, worldwide through AG Global.

Place an order The Signature menu

Now playing 38 seconds · four scenes · muted, looping, 1.7 MB

Altair Provisions

01 / Departure

Wheels-up at 05:40.

Somebody has already been awake for three hours making sure breakfast is on that aircraft.

02 / The kitchen

Made to order. Never held.

Every plate is built for one flight, one cabin, one passenger list. Nothing comes off a shelf.

03 / Service

Plated for the cabin.

Presented so it survives the galley, the turbulence and the hour, and still arrives looking like this.

04 / Thirty years

“Of course we can do that.”

Three decades of private aviation catering, and the answer has almost never been no.

Place an order Watch the full film

Altair ProvisionsONLINE 24/7

Good evening. I can answer menus, cut-off times, FBO delivery and dietary requests — or put a person on if you would rather.

Sample agent · scripted replies · illustrative

Altair Provisions Menu Global Partners About Contact

Los Angeles · Las Vegas · San Francisco

Our menu is
your imagination.

Thirty years of private aviation catering for the world’s most discerning travellers. Early departures, late arrivals, and celebrations at 45,000 feet.

Place an order View the menu

Established

1995

Kitchens

24 / 7

Global network

AG Global

Order for a flight Tail no.KVNY →Wheels-upPax

Of course we can do that.

For three decades the answer has rarely been no. Menu development, dietary requests, a birthday cake at short notice in a different time zone — and the accoutrements that soften the rigours of flying.

FlowersCigarsLinen serviceCabin suppliesGiftsPersonal shoppingNewspapers

Altair ProvisionsONLINE 24/7

Good evening. I can answer menus, cut-off times, FBO delivery and dietary requests — or put a person on if you would rather.

Sample agent · scripted replies · illustrative

Altair Provisions Menu Global Partners About Contact

Inflight catering since 1995

Setting new standards of luxury and service.

For the world’s most discerning travellers — from Los Angeles, Las Vegas and San Francisco, and anywhere your flight plan takes you.

Place an order Download the menu

Our menu is your imagination.

For those who prefer a starting point, our Signature selection covers traditional favourites and newer culinary ideas — each prepared to order, plated for the cabin, and delivered to the aircraft.

Belgian wafflesSignature

Fruit & berry display traysJust picked

Soy-ginger rack of lamb, spicy plumSignature

Menu development with our chefsBy arrangement

Los Angeles · Las Vegas · San Francisco

And worldwide through AG Global — our network of fine caterers, reachable 24/7

Altair ProvisionsEST. 1995 · 30 YEARS · 24/7

Private & business aviation catering

Thirty years of saying “of course we can do that.”

Order by tail number. Confirmed in minutes, on the aircraft before wheels-up. Los Angeles, Las Vegas, San Francisco — and worldwide through AG Global.

TailRouteWheels-upPaxStatus

N412SWKVNY → KLAS05:406Confirmed

N889GLKSFO → KTEB07:159On board

N203AGKLAX → PHNL11:0012Menu open

Start an order Signature menu

Years serving
private aviation

California & Nevada
kitchens

24/7

Kitchens and
AG Global desk

45,000

Feet, and still
plated properly

How the site earns its keep

A website does not sell catering. A sequence does.

Altair Provisions’s buyer is a flight scheduler with eleven things open and a departure to cover. Every step below is designed to remove one reason for them to close the tab and call somebody else.

01 / FOUND

Turns up at 04:50

Structure, speed and search terms built around what schedulers actually type — “private jet catering Van Nuys”, “FBO catering KLAS” — not around the company name.

02 / ANSWERED

Replies in seconds

The agent answers cut-off times, FBO coverage and dietary requests from Altair Provisions’s own menus — at 23:00 on a Sunday, when the alternative is a voicemail.

03 / ORDERED

Tail number, not a form

Tail, FBO, wheels-up, pax. The order starts while the scheduler still has the flight on screen, instead of becoming an email they will send later.

04 / KEPT

Never goes stale

New Signature dish, a seasonal tray, a fourth city — live the next day. Nothing waits on a developer, so the site stops drifting out of date.

The arithmetic. Private aviation catering runs to hundreds of dollars a flight, and a scheduler who finds Altair Provisions once tends to keep using them. One extra recurring account covers the site many times over — which is why the chat agent matters more here than on almost any site we build. It is the difference between an enquiry answered at 23:00 and an enquiry answered on Monday.

The dependency

Altair Provisions has almost no photography. The homepage carries twenty-three images: the 30th-anniversary logo three times, a menu cover twice, and six Instagram thumbnails at 640 px. There is no high-resolution food or aircraft library at all.

Luxury design is mostly photography. Every image and both films here are licensed stock standing in for a shoot — not Altair Provisions’s food, aircraft or kitchens. A half-day with a food photographer and one morning on a ramp would produce assets worth more than any of these five layouts. The chat agent replies are scripted for the demo, not a live model.

Five ways for Altair Provisions to look like what it charges for.

Motion — cinematic

Our menu is your imagination.